Have you ever attended a business conference on a boat? Chances are you haven’t, simply because they’re quite a rare sight to see! Most conferences opt for a venue like a hotel or entertainment hall.
But holding your conference on a boat can make your business event more attractive for potential attendees – both internal and external. After all, what better way to showcase your business or company than on a high end boat?
But while that all sounds great and dandy, holding a conference on a boat is easier said than done. A lot of work and effort is needed to pull it off, but if you do, it can be a very rewarding experience for both your company and your guests. So let’s find out just how to hold a boat business conference.
Why hold a business conference on a boat?
But before we do, why should you hold a business conference on a boat, if not at all? Don’t they cost money and require a lot of work? They do, but the benefits and end results can outweigh the amount of time and money spent.
First of all, a business conference lets attendees experience your business in a brand new light. By putting on a show and holding it on a luxurious boat, you’ll be able to make a good impression on your attendees.
Secondly, it’s a great way to entertain and please investors, shareholders and your business partners. Doing so improves working relationships and encourages more open and friendly communication in the future.
Lastly, it’s a chance to gain revenue for your business. This revenue isn’t short term gains, they’re long-term profits that come as a result of the showcase of your companies’ goods and services and the network you will build through the conference.
So it’s no surprise then, that a boat conference can be a great way to make a lasting impression on guests. Now let’s get on to our top tips to help you hold one!
6 Tips for Holding a Boat Conference
Tip 1: Plan, plan, plan
It’s a no brainer but making sure you plan well is a recipe for success. Your plan should be a ‘big picture’ plan as well – don’t get lost in the finer details just yet! Some questions you should be asking yourself include:
- Why hold this event? What is the goal?
- What is the end result we want?
- How many people are we planning to attend?
- Which is the right boat to hire?
- How much will everything cost?
Getting the basic answers to these questions will set you up for a successful networking event.
Tip 2: Choose the right boat
Making sure the boat you choose to hire is the right one is crucial to the success of your business conference. Not only will it determine how many people you can invite, but it will also tell you what you can do on the day or night.
Does the boat have multiple decks for large groups of attendees? Can you set up a stage? Does it have features such as a bar or sound systems? Make sure you pick a boat that covers all your needs while fitting in your budget.
Tip 3: Determine your budget
And speaking of budgets, here’s another important tip: figure just how much money you and your business are willing to spend on the event! There have been many horror stories where event managers have thrown caution to the wind and blown budgets on huge-scale events that result in little for the business.
Consider things like the boat hire, catering, entertainment, guest speakers and decoration when figuring out your budget. And be nice to your company accountants when you pass that final figure along!
Tip 4: Pick the right time and date
When selecting when you’ll be holding your business conference, it’s important to consider not only your business’ availability, but the availability of your guests as well. Will you hold it in the evening to accomodate for things like after work drinks? Or will you hold it in the daytime to enjoy the sun and water? Will the boat be available in your preferred time and dates?
Also make sure you’re setting a date that gives you plenty of time to plan and organise the actual event. It’s a lot to plan for but doing so in advance will only make your job easier.
Tip 5: Invite speakers, vendors and entertainment
Depending on the goals of your business conference, you’ll need to invite the right type of people. If you’re launching a brand new product, you might want to invite speakers and presenters that know the product inside out. Is your business conference more on the celebratory side? Hiring entertainment like DJs and bands can make your event more fun (and some boat companies can help you find one!).
Tip 6: Promote your event
What’s the point of all this planning if nobody’s going to attend? Make sure you heavily promote your event across social media platforms like LinkedIn and Facebook. To make your event more inviting, hone in on the boat theme and portray it as a unique, fun conference.
Stirring up excitement for your event can get more feet onto the boat – just make sure the boat you pick can handle the amount of guests!
Hold a conference like never before
A successful boat business conference can make your business the talk of the town. You don’t have to be a big business either, you’ll be able to make an impression no matter how niche your business is!
Like we mentioned, picking the right boat for your business conference is crucial! So if you’re in need of a boat, our team at Charter Boat Sydney can help you out. We can help you find the right boat for your conference needs, and we’re more than happy to take care of catering, decoration and entertainment for you. Just let us know and we’ll handle it! Get in touch today to hire your boat now.